Scratch Point Technologies — Custom Software Development Company

41 Plugins Down to 7. 60 Seconds Down to 0.3.

This client had spent 10 years cycling through 3–5 developers, each leaving things worse. Their site required a dedicated server and still took over 60 seconds to load. We rebuilt the entire WordPress theme from scratch, reduced plugins from 41 to 7, migrated them to shared hosting, and cut page load time to ~0.3 seconds.

• Fully custom USPS & UPS carrier rate API integrations linked to product dimension/weight data
• Custom box-packing algorithm that determines optimal packaging combinations before requesting carrier rates
• Warehouse Rules taxonomy system: distinguishes client-shipped vs. dropship items, applies per-warehouse flat-rate rules, eliminating the old “charge all, refund later” workflow
• Full WordPress theme rebuilt from the ground up
• Migrated from dedicated server to shared hosting with all systems on latest specs

“Working with Scratchpoint Tech has been a completely different experience compared to our previous attempts at hiring web developers. In the past, we struggled to find someone who could balance both the technical backend and the practical needs of our business — developers were either strong with databases but weak with shipping logic, or vice versa. Scratchpoint Tech immediately stood out by providing a clear, detailed proposal that identified our site’s deficiencies in speed, security, and overall structure.”

“They didn’t just point out problems; they presented thoughtful, actionable solutions. One major improvement was reducing our bloated setup of 30+ plugins down to fewer than 10 essential ones, dramatically improving performance and stability. They also built a custom shipping system tailored to our multiple‑warehouse requirements — something no previous developer had been able to execute properly.”

“What impressed us most was their ability to foresee issues we hadn’t even considered. Scratchpoint consistently approached the project with long‑term solutions in mind rather than quick fixes. Their attention to detail was impeccable, and they were always available to answer questions or address concerns throughout the process.”

“Scratchpoint Tech delivered clarity, expertise, and reliability at every stage. We finally feel confident in the foundation of our website, and we highly recommend them to anyone looking for a capable, forward‑thinking development partner.”